Mon, 04 Feb 2019

BNP Paribas Personal Finance, the consumer finance specialist, is delighted to have been selected to provide Giant, the world’s largest bicycle manufacturer, with retail finance for its customers in the UK.  

Giant, founded in 1972, with a mission to create better bikes and improve the cycling experience has over 370 retail partners in the UK and Ireland.  With a strong ethical focus, Giant supports the independent retailer, raising their profile online and building loyalty by driving customers in-store through its click and collect service.  The Solihull based BNP Paribas Personal Finance will be providing retail finance to Giant’s customers making online purchases.  

With a commitment to leading the industry as a force for positive change, BNP Paribas Personal Finance is focussed on creating straightforward, everyday consumer finance solutions that customers trust.  For over 45 years the company has been helping leading UK and global brands drive sales and grow their business through a wide range of affordable finance options ranging from point of sale retail finance and insurance premium finance to credit cards, motor finance and personal loans.

Ricki Cumberland, digital and content strategist of Giant, comments "As a leading retailer of bicycles in the UK and with ambitions to grow further, it was critical to find a partner who could work with us in a collaborative way to both bring expertise and knowledge of retail finance and also offer competitive finance rates for our customers.  We saw the opportunity to work with BNP Paribas Personal Finance to deliver a great offer for our retail partners and their customers, and as a global business, their size and scale is a great asset." 

Conor Cubitt, CCO BNP Paribas Personal Finance, comments: "We help our partners grow their business by enabling their customers to spread the cost of larger purchases through our simple, easy to use finance solutions.  We're are constantly innovating to anticipate future retail trends and we're delighted to partner with Giant to demonstrate the value we can bring and to help power their business growth and provide customers with a great experience".